Tuesday, January 31, 2012

Virgin America’s Colossal Social Media Campaign

Virgin America is a California-based airline that is on a mission to make flying good again, with brand new planes, attractive fares, topnotch service, and a host of fun, innovative amenities that are reinventing domestic air travel. With fleet wide in-flight internet, mood-lit cabins, custom-designed leather seats, power outlets, and a video touch-screen at every seatback offering guests on-demand menus and countless entertainment options – the Virgin America experience is unlike anything else in the skies. (virginamerica.com)


The brand engagement for VA employs a whole host of social media platforms and uses each profile to actively engage with the target audience and ideally secure brand ambassadors.


Webstite: www.virginamerica.com

Facebook:https://www.facebook.com/VirginAmerica

Twitter: https://twitter.com/#!/virginamerica

Instagram: http://instagr.am/p/j-TVB/

Pinterest:http://pinterest.com/virginamerica/

YouTube: http://www.youtube.com/virginamerica

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