Showing posts with label Social Media Deconstruct. Show all posts
Showing posts with label Social Media Deconstruct. Show all posts

Tuesday, January 31, 2012

Virgin America’s Colossal Social Media Campaign

Virgin America is a California-based airline that is on a mission to make flying good again, with brand new planes, attractive fares, topnotch service, and a host of fun, innovative amenities that are reinventing domestic air travel. With fleet wide in-flight internet, mood-lit cabins, custom-designed leather seats, power outlets, and a video touch-screen at every seatback offering guests on-demand menus and countless entertainment options – the Virgin America experience is unlike anything else in the skies. (virginamerica.com)


The brand engagement for VA employs a whole host of social media platforms and uses each profile to actively engage with the target audience and ideally secure brand ambassadors.


Webstite: www.virginamerica.com

Facebook:https://www.facebook.com/VirginAmerica

Twitter: https://twitter.com/#!/virginamerica

Instagram: http://instagr.am/p/j-TVB/

Pinterest:http://pinterest.com/virginamerica/

YouTube: http://www.youtube.com/virginamerica